A Must See ] 5 Things Don Jazzy Can Learn From Olamide About Artiste Management
departure of fast rising superstars, Lil Kesh,
Adekunle Gold, Chinko Ekun & Viktoh, from
his YBNL record label and wished them well
on their new journey.
Looking at the relationship between Don
Jazzy and former record label mates, D’banj
and Wande Coal, there is, no doubt, disparity
between these two bosses.
Below are five significant lessons Don Jazzy
may find useful in relating with those in his
Supreme Mavin Dynasty.
1. See Your Artistes As Your Equals
Olamide has always referred to his label
mates as his brothers and not his
subordinates or children. Being the boss does
not make you their father or monarch. You
are simply first among equals.
2. Teach Them The Business
Raise your artistes to learn the trade and
become independent. A candle does not grow
dim by lighting another.
3. Fight For Your Artistes
YBNL lives by the motto “One For All All For
One”. Olamide spoke up – albeit wrongly –
for Lil Kesh at the last 2 years Headies after
Reekado Banks was announced winner of the
Next Rated Award.
4. Peaceful Separations
When your artistes decide to leave, bid them
farewell in peace and wish them the best,
sincerely.
5. Challenge Them To Be The Best
Olamide signed Lil Kesh, Adekunle Gold,
Chinko Ekun & Viktoh with the belief that after
the two years with his label, they would be
good enough, not to sign up under another
record label, but to start their own.
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